Rado is a Swiss luxury watchmaking company, founded in 1917 in Lengau. Initially, Rado focused on the production of watch movements. Later on, they created entirely in-house collections. In 1962, Rado launched the first scratch-resistant watch.
Design is an integral part of what Rado does with a focus on durability, industrial design and innovation.
Five decades ago, Rado revolutionized watchmaking with the world’s first scratch-resistant watch. Rado has been continuously involved in innovating materials since 1962 and continues to lead the industry. Their most famous collection is the Ceramica watches. These timepieces are known for their striking linear shape and visionary use of high-tech ceramic. Ceramic is lighter than stainless steel, has a more pleasant temperature when you wear it, and is scratch resistant.